KT&G will maintain and develop social contribution activities systematically.
KT&G is carrying out differentiated social contribution activities. Representative activities include the Young Entrepreneurship Support Project, the Sangsang Fund, and the Sangsang Madang.
Through these efforts, we will fulfill our responsibilities as a corporate citizen.
We are also implementing social responsibilities related to our business, such as establishing an advanced smoking culture that cares about each other. We are also organically cooperating with outside professional organizations to ensure effectiveness and sustainability.
Young Entrepreneurship Support Project
KT&G operates various social contribution projects to assist entrepreneurs who aim to realize their imaginations. ‘SangSang Start-up Camp’ is a practical start-up course that solves social issues through business, and it focuses on the Early Incubating that discovers and cultivates social innovation entrepreneurs. Moreover, we hold ‘SangSang Summit’ which is an expert forum for enhancing the interest and participation of stakeholders in social innovation. Furthermore, we opened ‘KT&G SangSang Planet’ by focusing on establishing a youth start-up support center for more active project implementation.
KT&G Sangsang Fund, launched in March 2011, is a donation created by voluntary participation of employees. The Sangsang Fund, which has a cumulative donation amount of about 319 billion in 2020, is used to support the underprivileged and solve urgent social problems.All donations are transparently carried out through the 'Commercial Fund Fund Steering Committee', which consists of regular employees.
- Sangsang Fund Decision by Fund Operation Committee
- Donation Petition
- Donation Market
- Other Agendas
- KTVoluntary Donation from the salary (10~500 thousand Won)
- (KT&G Employees voluntarily select 1 ~ 50 Accounts / 1 account 10 thousand won + less than 10 thousand won)
- Proceeding 1:1 Matching Grant
- depending on the size of the fund
Donation petition system
Initiated in 2013, the donation petition is an employee-led donation system in which employees discover and propose their own stories and support them through due diligence by the Social Contribution Department based on the support of more than 200 employees. By 2020, about 56 million won was donated to 57 stories.
The Donation Market, introduced in 2015, is a participatory donation system in which executives and employees select donations from the stories recommended by Happy Bean Foundation and KT & G Welfare Foundation. By 2020, we provided approximately KRW 41 billion including medical expenses support for socially disadvantaged groups and overseas relief.
As a global corporate citizen, KT&G participates in solving local social problems such as education, housing, and environment in major and underdeveloped countries. We are implementing the management philosophy of "Together Company" globally with customized CSR that takes into account the uniqueness of each country, including overseas relief, global scholarship projects, cultural exchanges, and dispatch of overseas volunteer groups. In particular, we are striving to develop capacity and create jobs for local young people, such as the operation of Sangsang Univ. Indonesia.
- Volunteer Corps on Global Missions
- Including activities of the KT&G Welfare Foundation/Scholarship Foundation
- KRW 3.27 billion
- KRW 5.88 billion
- KRW 2.34 billion
- KRW 720 million
- KRW 200 million
- KRW 980 million
- KRW 2.41 billion
- United States
- KRW 20 million
- KRW 120 million
- KRW 270 million
- KRW 70 million
- KRW 190 million
- KRW 150 million
Indonesia CSR Activities
KT&G is fulfilling its corporate social responsibilities by coexisting with local communities through various social contribution activities such as competency development for young people, job creation, and promotion of Korean-Indian cultural exchange in Indonesia, a country to which KT&G has expanded business.
The Employee Volunteer Group conducts various volunteer activities based on the characteristics of each institution, such as free meals for underprivileged neighbors in the region, cleaning up the environment of local communities, year-end kimchi making and briquette sharing events, and home repair service for low-income families.
Social Responsibility Project - Improving the smoking environment
Advanced Smoking Culture Settlement Campaign
KT&G is striving to create a social culture of mutual respect in which smokers and non-smokers coexist through public service activities related to joint business.
In particular, in order to resolve the social conflicts caused by the expansion of smoking cessation areas, we are making efforts to support the installation of smoking rooms around multi-use facilities in consultation with local governments and public institutions.
- Improvement of smoking environment
- About 370 smoking rooms in large public facilities such as airports
- To improve the environment of public facilities, an average of around 100 common trash cans are installed annually in multi-use facilities such as transportation facilities.
- Portable ashtray making / distributing
- Seoul City 'Clean Street Campaign', Environmental NGO support, Seoul Tollgate basic order keeping campaign etc.
- Smoking Etiquette Public Advertising
- Smoking room ('07 ~), Weekly magazine ('08), Smoking Etiquette Pictogram on the cigarette pack ('08 ~)
Support for Youth Smoking Prevention
KT&G sponsors youth smoking prevention campaigns to fulfill product responsibilities. In cooperation with Seoul National University Hospital, we produce and distribute smoking prevention education contents that can be used in youth stress management research, schools and health centers.
* Related site : http://teenstress.co.kr