KT&G pursues relentless self-innovation and continues to make progress in order to respond to the rapid market change and consumer expectations. KT&G is ceaselessly committed to R&D and investment to develop a wide array of products that cater to consumer preferences.
Focusing on New Future Growth Engine of Tobacco Business
KT&G has made it a top priority to provide better choices to consumers by expanding R&D investment and developing responsible products. To this end, we intend to establish a vision of a global top tier leap in the NGP market by 2025, and strengthen environmental/social responsibility activities on the value chain to build a sustainable growth foundation. To this end, we want to enhance future growth engines by securing world-class science capabilities and expanding our platform, and we plan to focus on increasing product eco-friendliness by developing eco-friendly materials and designing resource circulation.
Major Activities and Achievements
Amount of R&D Investment
NGP IP* Applications
* IP : Intellectual Property
| title | year | Overseas | Domestic | total |
|---|---|---|---|---|
| Patent | 2019 | 192 | 188 | 380 |
| 2020 | 757 | 349 | 1106 | |
| 2021 | 704 | 392 | 1096 | |
| Trademark | 2019 | 1510 | 62 | 1572 |
| 2020 | 632 | 56 | 688 | |
| 2021 | 337 | 17 | 354 | |
| Design | 2019 | 244 | 37 | 281 |
| 2020 | 46 | 25 | 71 | |
| 2021 | 59 | 28 | 87 |
