KT&G (CEO Min Young-jin) is to sell for one month a limited version of BOHEM CIGAR MINI that adds an “interesting twist” before and after opening the cigarette pack.

This product has been produced with the design theme of a gentleman of the country of cigars, Cuba, and with the world’s smallest hummingbird; when the metal packaging on the front of the product is opened, the hat, with the characters of a gentleman and hummingbird is taken off, while at the same time, tiny hummingbirds are shown to fly impressively high, adding an unusual twist.

The distinctive features of BOHEM CIGAR MINI, launched last January, are that it applies a cigar wrapping method that involves rolling up cigarettes that contain cigar leaf in cigarette paper for super-slim cigarettes for the first time in the world, and using cigar leafs of South American origin, including from Cuba, for 20% of the raw material leaf tobacco, thereby realizing a cigar’s unique, enhanced flavor despite its compact size.

KT&G BOHEM team leader Kwon Min-seok said, “BOHEM CIGAR MINI is currently getting highly popular in such a way that approximately 6.6 hundred million cigarettes have been sold in just 11 months since being launched,” adding that “because this limited version has adopted a special packaging technology, consumers will be able to enjoy BOHEM CIGAR’s authentic, rich flavor, feeling further refreshed.”

The limited version of BOHEM CIGAR MINI to be launched this time is released in two types with 1mg and 5mg tar, which are the same as the existing products. The price is also the same: ₩2,500 per pack.