KT&G (CEO Bang Kyung-man)'s Sangsang Madang Busan is hosting a pop-up store featuring the Quokka character until November 17.

Known as the "happiest animal in the world," the Quokka is a character brand developed by the stuffed toy company Mese Co., Ltd., which has built a strong fan base among the MZ generation.

The pop-up store, themed "Quokka Family's Autumn Camping," offers a wide range of products that capture the essence of autumn, including Quokka character dolls, cushions, trays, and more.

KT&G Sangsang Madang Busan has previously hosted unique pop-up stores such as Sukidoki: Vacation in Hell, Illegallo: IlleBear Friends Baseball Town, and Beco: My Summer in Busan, providing visitors with diverse experiences.

A representative from KT&G Sangsang Madang commented, “We prepared this pop-up store to offer happiness and joy through the positive energy of the Quokka, a beloved character known for its constant smile,” adding, “We will continue to organize various experiential programs to enrich the lives of our citizens.”

Meanwhile, KT&G Sangsang Madang is a cultural and artistic complex that supports the creative activities of emerging artists and provides the public with a wide range of cultural experiences. Since the opening of Sangsang Madang Hongdae in 2007, it has expanded to five locations, including Nonsan, Chuncheon, Daechi, and Busan, contributing to the growth of the cultural and artistic scene and the development of local culture. Sangsang Madang attracts approximately 3 million visitors annually and hosts over 3,000 cultural and artistic programs each year.

(Photo Description) A photo from the Quokka pop-up store event.